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By the Beach
Our Story

"How could we bring the outdoor experience of active, easy, independent play indoors?"

What do you do with a super-active 4-year-old, confined indoors? In year 2020, like many parents the world over, this wasn’t just a question on my mind; it became my constant lived experience.

Park time became screen time. The couch became the playground. Instead of navigating swings and slides, children were navigating zoom sessions.

How could we reduce screen time yet save our sanity? How could we bring the outdoor experience of active, easy, independent play indoors?

As architects, we found the answer in the question itself - by creating new indoors ways to play. Play that allowed physical and intellectual engagement. Play that nurtured the natural curiosity of our child. Play that encouraged creativity and spontaneity. What took shape was a series of beautifully designed play pieces that are sustainable, safe and robust, and allow for play as play should be. They offer various ways to engage single or multiple kids, and have restored peace and sanity in our home, like nothing else.

We want to share this Play series with all parents who are looking for meaningful ways to engage their kids. We hope these bring as much joy and laughter to your child as they have brought to ours.

About Us

Apart from being parents of a duracell bunny, aka Arjun, we, Prem and Smita, are architects with over 15 years of international design experience. Play was born when our anxieties as parents met our design training as architects. In designing this series, our philosophy has been to create multi-use, grow-with-your-child pieces that evoke a child-like simplicity. Steering clear of any childish imagery (that might seem out of place in a couple of years) and limiting our use of plastic, our attempt has been to create pieces that are sustainable, beautiful, practical, robust and are built to last.

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